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First-time buyers show growing appetite for ‘forever homes’ – London Wallet

Mark Helprin by Mark Helprin
September 16, 2025
in Real Estate
First-time buyers show growing appetite for ‘forever homes’ – London Wallet
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New research reveals increasing popularity of semi-detached properties, as first-time buyers report a greater appetite for ‘forever homes’.

Thinking about their costs in the near term however, buyers are opting for higher-duration mortgages to reduce their monthly payments, according to proprietary mortgage data from Barclays Property Insights.

Meanwhile, confidence in the housing market rebounded slightly to 29% in August, following July’s six-month low of 26%.

Barclays mortgage data shows that three-bedroom homes are the most popular choice for properties, making up 46% of all purchases in August. Millennial homeowners, age 28 to 43, are the most likely age-group to prioritise extra space – over a fifth (22%) say they bought a property with more bedrooms than they currently need, to avoid upsizing later. This compares to just 13 per cent across all ages.

First-time buyers are increasingly turning to houses, with semi-detached properties making up over a third (33.5%) of August’s first-time purchases, up 1.7% year-on-year. Meanwhile flats declined in popularity by 2.7%, accounting for a fifth (19.6%) of first-time buyer homes.

A third (33%) of recent Gen Z buyers, aged 18 to 27, said they bought a ‘forever home’ so that they wouldn’t have to move. Similarly, nearly three in 10 (27%) of all recent buyers said they intend to stay in their new home for at least 10 years.

When choosing a property, certain features are more highly sought after by those in different life stages. Nearly half (49%) of Gen X, aged 44 to 59, and 40 per cent of Millennial homeowners said they prioritised having a garden or outdoor space. Comparatively, only a third (32%) of Gen Z felt the same. Meanwhile, Gen Z were much more likely to want a dedicated work from home space (28%) compared to 20% of Millennials and just 9% of Gen X.

Borrowers opt for longer mortgage terms to keep costs down

Barclays data shows an increase in popularity of 30+ year mortgage terms. Among first-time buyers, these account for 41.3% of purchases, as they are typically younger and so have longer to pay back a mortgage.

When asked about their preferences, nearly four in 10 (37%) mortgage holders feel 30-40-year terms are more desirable than shorter durations because they could mean lower monthly repayments. This comes as four in 10 homeowners (41%) believe their mortgage payments take up too much of their monthly income. On average, homeowners report their mortgage accounts for 27.7% of their take-home pay, up from 26.6% in July.

However, over half of those with a mortgage (53%) are wary of extending their loan duration, as it would make them feel financially vulnerable later in life, with Millennials, feeling this most strongly at 60%.

Confidence rebounds, but cost concerns linger

Mortgage and rent spending grew 4.4% year-on-year in August, down from 5.2% in July, following the Bank of England’s base rate reduction. Though confidence in the housing market tipped back up slightly to 29%, monthly outgoings remain front of mind, with 60% concerned about rising mortgage and rental costs.

Encouragingly, a fifth (22%) of renters believe homeownership is achievable within five years, up from 16% last month and the highest level since February. However, amidst reports of record high house prices, nearly half (47%) cite this as a major barrier to ownership, up from 38% in July.

Meanwhile, three-fifths (61%) of renters have seen or expect to see their housing costs increase this year, squeezing their ability to save. To manage expenses, 40% are reviewing their budgets, 43% are cutting back on small luxuries, and 27% are reducing holiday spending.

Jatin Patel, head of mortgages, savings and insurance at Barclays, said: “Our data shows that first-time buyers are not considering property merely to get a ‘foot on the ladder’ but for the long term. Whether it’s to create space for a growing family, or to invest for the future, it’s encouraging to see young people feel slightly more confident in taking this significant step.

“It’s clear that buyers are still cost-conscious as 30-plus year mortgage terms become more popular – this option helps consumers reduce their payments by stretching their borrowing over a longer period of time.”

Julien Lafargue, chief market strategist at Barclays Private Bank and Wealth Management, added: “Despite facing challenges, the UK economy continues to demonstrate resilience. Our data shows that a period of caution is emerging, with over half of businesses delaying investment decisions until after the Autumn Budget, and consumers are also taking a ‘wait and see’ approach as they anticipate any changes that may lie ahead.

“However, looking beyond the immediate horizon, the combination of economic factors such as moderating inflation, and a more accommodative stance from the Bank of England should provide a supportive backdrop for the housing market. These considerations may help sustain demand and improve affordability, even as broader economic uncertainty lingers.”

 

2025 tracked spending on housing costs, and confidence in the housing market
Jan Feb Mar Apr May Jun Jul Aug
Percentage growth in spending on rent and mortgages (YoY) 2.0 7.7 5.4 5.2 4.6 4.3 5.2 4.4
Percentage growth in spending on utilities (YoY) -10.1 -5.0 -4.2 -3.3 4.4 1.2 2.7 3.5
Percentage of consumers confident in UK housing market 24 30 28 29 30 27 26 29

 





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