Amazon Prime Day week has arrived, and the team at 9to5Toys will be working around the clock in order to bring you all of the best discounts over the next several days. Bigger than ever this year, as the savings branch out from just Amazon and over to other retailers like Best Buy, Walmart, and Target – all of which have launched their own savings events to compete. Below, you’ll find all of the best Prime Day 2023 deals across a range of categories, like tech, home goods, fashion, and more.
Best Prime Day deals now going live in summer sale
Amazon will be rolling out all of its best Prime Day deals on this landing page through the week. That will include price drops on first-party products like Amazon’s Echo speakers and Fire TV streamers, along with a host of revolving Gold Boxes that will refresh every few hours on Amazon’s Prime Day hub.
Amazon sets the stage with Echo speakers and more
Despite other retailers looking to steal the spotlight, Prime Day 2023 is of course all about Amazon. So it’s no surprise to see that the company is setting the pace for all of the other discounts this week by marking down its own in-house gear. So far, deep discounts have already been launched on many of the company’s popular devices, including Echo speakers, Fire TVs, and more.


Featured deal: Not to be outdone, EcoFlow is also offering some enticing Prime Day specials this year. Getting in on the summer saving festivities, the discounts this week deliver up to 51% in savings on the brand’s popular power stations, solar panels, and off-grid kits. The best prices of the year are live over the next several days, with the main Prime Day discounts launching for two days only on July 11 and 12.
We’re also able to offer an exclusive code electreckpd that adds an extra 5% in savings on top of the already-discounted items from EcoFlow.
Apple delivers some of the best Prime Day deals
It’s no surprise that Prime Day 2023 is delivering some deep discounts on Apple gear. The markdowns are still going live, but have carried over to just about every corner of our favorite Cupertino company’s lineup. Over on the Apple front for Prime Day, 2023 is already seeing some of the best discounts of the shopping event, courtesy of our favorite Cupertino company. Ranging from the lowest prices to date on M2 machines of both the iPad and MacBook form factors, there are also the best discounts of the year on AirPods, official MagSafe accessories, and so much more.

Notable Mac discounts steal the show
iPad markdowns abound
Apple Watch discounts starting too
Prime Day deals land on Apple’s latest AirPods
Save on official accessories, too

Featured deal: Bluetti is also stepping in to offer some notable Prime Day offers this week across its lineup of popular portable power stations and solar panels. Offering some of the best discounts to date, you’ll be able to secure a new off-grid package for tailgates and the like, as well as just having some extra power around the house.

Google discounts land alongside Android favorites
Not to be outdone, Google is also rolling out some of the best discounts of the year in honor of Prime Day this year. Ranging from its latest flagship handset to Assistant-enabled smart home gear from Nest to earbuds and other accessories, the deals live down below deliver new all-time lows across many of the releases.
Google releases
Discounts from OnePlus, Samsung, and more

General tech:
As far as other technology goes, Prime Day is usually one of the best times of the year, and 2022 is of course no exception. This time around, you’ll be able to save on the latest from brands like Samsung, Sony, Eve, Philips Hue, JBL, Nintendo, and many others. Our favorite discounts live so far are detailed down below, most of which are sitting at new all-time lows.

Headphones

Smart Home gear:
- Massive Prime Day smart home sale up to 45% off from $10: TP-Link, August HomeKit locks, bulbs, plugs, and more
- Rachio lawn care gear up to 30% off for Prime Day: Hose controller, sprinkler systems, more
- Airthings smart carbon dioxide air quality monitors up to 35% off for Prime Day from $120
- Level’s invisible Bolt smart lock brings HomeKit to the front door at $159.50 (Reg. $200)
- Save $80 on August’s HomeKit Smart Lock and Keypad bundle at $190 today, more from $50
- Govee’s latest HomeKit color lightstrip is one of the first of its kind with Matter support at $48
- Lutron’s popular Caseta smart HomeKit dimmer switches, starter kits, more on sale from $23
- TP-Link’s latest Matter HomeKit Smart Plugs hit new lows: 2-pack $32, 4-pack $55, more
- Control your outdoor lights with Siri using TP-Link’s dual HomeKit plug down at $24 today
- Philips Hue’s Gradient Ambiance Lightstrip has addressable RGB illumination at $116
Hard drives, storage, and more:

Featured deal: Another favorite robotic vacuum company at 9to5 is getting in on the savings for Prime Day, with Dreamtech offering an assortment of both robot cleaners and more traditional counterparts. Here are some of our favorites, which are even better values now that our exclusive code takes an extra 5% off when you use DM9255off.
Best Prime Day 2023 fashion deals:
- Nike offers up to 60% off hundreds of new markdowns from $10: Air Max, Dri-FIT, more
- Amazon starts an early adidas Flash Sale with up to 65% off original prices from $7
- TravisMathew Anniversary Sale takes 30% off sitewide: Polos, t-shirts, shorts, more
- Sperry offers an extra 20% off sale items: Boat shoes, sneakers, sandals, more
- Joe’s New Balance Warehouse Event takes 60% off + extra 40% off 3 items or more
- Merrell Semi-Annual Sale takes up to 50% off hundreds of styles: Sandals, boots, more

Frequently Asked Questions:
Amazon Prime Day kicks off on July 11 and will run through the following day on July 12. The 48-hours of deals will likely spill over into the rest of the week as top brands keep the discounts rolling.
Nearly every single product category will be seeing steep discounts through Amazon’s 48-hour shopping event. Though highlights take the form of tech, home goods, fashion, toys, and more.
Largely, yes. Amazon limits many of its Prime Day deals to members of its 2-day subscription service. Though some offers are available for all shoppers.
Yes! 9to5Toys scours Amazon and the web for all of the best deals. While these summer sales may not have the best reputation, the deals that we do share are often times new all-time lows, the best of the year, or just rare chances to save on hard-to-find gear.
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