t’s our favourite event of the summer – and no we’re not talking about Wimbledon or festival season.
Amazon Prime Day is here and with it comes two whole days of massive discounts across the retailer’s most covetable wares.
No category is immune from the 48-hour sales extravaganza with the most attractive price drops to be found on coffee makers, mobile phones, fans, alcohol, laptop and TVs.
Contrary to popular belief, Prime Day isn’t just about the tech deals (although there are some lowest ever prices on the likes of Blink, Ring and Fire tablets). The discounts are just as enticing on the beauty, mattresses, garden furniture and sex toys.
Throughout the event, new deals will be rolling in constantly so bookmark this page to find out the ones worth your hard earned cash.
Live updates
Come fly with me
Airline luggage restrictions can be horrendously strict, and extra fees can jack up the price of what was supposed to be a cheap and cheerful break.
Avoid being caught out at the departure gate with Antler. It’s Mary Poppins-esque Chelsea bag has more than enough room for the essentials for up to four days – read our review here.
Was: £140, now: £112 – Buy now
Sweet dreams are made of this
Wave goodbye to sleeping-induced neck and back pain with Elviros’ memory foam pillow. An orthopaedic design, they’re designed for back and side sleeping so your entire body will remain aligned while you snooze the night away – and you’ll drift off even easier knowing you bought them at nearly 50 per cent off.
Was: £59.99. Now: £30.59 – Buy it now
Get them on the property ladder
House prices are in constant flux, but this Prime Day, the cost of one Dreamhouse has tumbled to new lows.
While it’s not big enough to live in, it’s perfect for playing with. Barbie’s dreamhouse features eight rooms across three floors, offering all-angle play for some lucky kids. Complete with lights, sounds and accessories, it’s part of the sale too!
Was: £349.99, now: £315.16 – Buy it now
Dreamworld
Never underestimate the power of a good mattress. It’s the first step to getting decent quality sleep, which is important for your general health and wellbeing. Banking great sleep every night means you’ll wake up refreshed and energised, ready for the day.
Amazon has put some of the biggest mattress brands to bed, under a duvet of discounts. We’ve rounded up the ones worth knowing to get the most out of your 40 winks.
Best mattress deals for Amazon Prime Day 2023
Nice jugs
From fitness buffs to smoothie-lovers, jug blenders are all the rage. This versatile option from Russell Hobbs can even be used to make soup and crush ice. Plus, it’s currently on offer for 59 per cent off. Winner.
Was: £169.99, now: £69.99 – Buy it now
Toast of the town
If you can’t remember the last time you had a toastie – it’s time to make one, stat.
Perfect for a simple WFH lunch, brunch, or a quick bite after a night out, Cuisinart’s Griddle & Grill offers multi-function, acting as a grill as well as a way to make grilled cheeses and the like.
It’s now 26 per cent off – was: £160, now: £119.
Silence that rumbling tum and buy it now
Gotta go fast!
Everyone’s favourite electric blue hedgehog is back and better than before in Sonic Frontiers. With five massive islands and extra cyber space levels to unlock, you’ll be putting boredom on hold for a long old while.
Was: £54.99, now: £16.97 – Buy it now
Fire deals
Get a whopping 58 per cent off the 10th edition of the Amazon Fire HD tablet, which comes with 64GB of storage, up to 12 hours of battery life and all your favourite streaming, gaming and social media apps. Come now, are you not entertained?
Was: £15.60, now: £7.39 – Buy it now
Fountain of youth: found
It’s one of the top beauty buys in the sale, and for good reason.
Elemis’s Pro-Collagen Marine Cream with SPF30 is a beauty editor’s favourite: reviving skin and restoring natural glow and plumpness. It’s also usually ridiculously expensive – except, that is, on Prime Day when the price tumbles by 35 per cent.
Was: £94, now: £60.99 – Buy it now
See what all the fuss is about
Much has been made of air fryers, and if you haven’t tried one yet – now’s your golden, crispy chance. Ninja makes some of the best in the biz including this mini 3.8L model that’s perfect for small households.
Now 50 per cent off – was: £149.99, now: £74.99
