Amazon.com Inc.
AMZN,
said Thursday that the first day of its Prime Day shopping event drove its best sales performance yet. While the e-commerce giant didn’t provide specific sales figures, it noted in a release that Prime members bought 375 million items across the two-day stretch of discounting that took place Tuesday and Wednesday. Prime members bought “millions” of devices equipped with Amazon’s Alexa voice assistant, the company said, and the third-generation Fire TV Stick enabled with an Alexa voice remote proved the “best-selling product across all of Amazon worldwide.” Shares of Amazon were ahead 1.9% in Thursday’s premarket action.
