Best Buy can continue its post-China trade agreement rally, says UBS

Best Buy stock could be poised to add to its rally in response to cooling trade tensions between the U.S. and China, according to UBS.

“Some uncertainty lingers, but favorable tariff developments and sales momentum should support shares,” analyst Michael Lasser wrote in a Friday note. “While BBY’s stock has rallied a bit in response to temporarily lowered tariffs on Chinese imports, we still see a risk-reward that’s tilted to the upside.”

Shares are down more than 15% in 2025, but have advanced roughly 8% so far in May. Stock in the retailer surged 6% last Monday following news that the U.S. and China agreed to temporarily lower tariffs on each other from their highest levels.

Even if the current tariff level of 30% on China remains in place, that is still a workable situation Best Buy can effectively navigate, Lasser added.

“A ~30% tariff on Chinese imports and a lower rate for certain CE products should create a much more manageable backdrop for the retailer,” the analyst said. “Even if temporary, it should put the co. in a better position to control inventory flow and pricing of its products over the next few months.”