There’s a certain universal joy elicited by little plastic Lego bricks that cannot be explained. Adults and children alike are delighted by sets of all shapes and sizes – whether they be vocational builds featuring ambulances with working sirens, or huge, collectible spaceships from franchises like Star Wars with an inordinate amount of building blocks.
These often architectural sets of plastic bricks don’t come cheap, especially those designed with adult builders in mind. As such, there’s never a better time to stock up on Lego than during the sales extravaganza that is Black Friday weekend.
Why you can trust ES Best’s Black Friday coverage
When it comes to finding quality Black Friday bargains, we’ve battled complicated department store websites and the never-ending pages of categories for you. From kids’ toys to fashion, beauty and homeware, It’s an endeavour that we’ve been perfecting for a fair few Black Fridays now, making us experts at spotting the best possible deals and popping them into easy-to-navigate guides.
Fret not, for we’re not about listing every bargain imaginable. We’re selective in our offering, which means we’ll only alert you to the best possible deals on truly coveted items. From our individual deal round-ups to the Live Blog that we run all weekend long, you won’t out on any exclusive offers with us by your side.
There are huge discounts on Lego sets of all kinds, from Star Wars and Lego Friends and even special collectors’ items. We’ve got you covered with the best deals on offer below.
When is Black Friday 2024?
Black Friday is always the day after Thanksgiving. This year, Thanksgiving fell on Thursday, November 28 – which meant that Black Friday officially began on November 29. Nevertheless, lots of retailers start offering fantastic bargains a few weeks before the big day.
When does Black Friday end?
Black Friday takes place over the entire Thanksgiving weekend, ending with another highly anticipated sales event known as Cyber Monday, which falls on December 2.
Why is it called Black Friday?
Black Friday is considered the inaugural event which begins the festive shopping season across the globe. One theory behind the name is that financial ledgers go from being ‘in the red’ (unprofitable) to being ‘in the black’ (highly profitable) following the sales event.