To celebrate 1.5 million in sales, BYD launched a new Yuan Up “Pilot” EV edition on Thursday with prices now starting at under $10,500.
BYD launches new Yuan Up Pilot with lower prices
The new base model is priced at 74,800 yuan ($11,500), which is about 25% cheaper than the current Yuan Up lineup. Previously, Yuan Up prices ranged from 99,800 yuan ($14,000) to 119,800 yuan ($16,700).
Powered by a 32 kWh BYD Blade battery pack, the new Yuan Up Pilot edition has a CLTC driving range of up to 301 km (187 miles). The other three trims have a range of 401 km (249 miles) from a 45.12 kWh battery.
Given the lower prices, BYD had to cut back somewhere. And it’s not just in range. The lower-priced Yuan Up does not include BYD’s “God’s Eye” smart driving system.
Earlier this year, BYD upgraded most of its vehicles with the smart driving tech at no extra charge. The other three trims include the “C” version, or the lowest level of autonomy.
More expensive vehicles, like those in the BYD Denza and Yangwang series, are equipped with more advanced “A” and “B” systems.
Inside, the cabin appears similar to other models, featuring a 10.1″ floating central infotainment screen and an 8.8″ driver display screen. It still features BYD’s DiLink 50 smart cockpit system, which includes voice control and connectivity support.
Measuring 4,310 mm in length, 1,830 mm in width, and 1,675 mm in height, the Pilot edition is the same size as other BYD Yuan Up models. That’s about the size of a Hyundai Kona.
According to data from CnEVPost, sales of BYD’s Yuan series fell 21% in May (31,711 units) and 29% in June (25,727 units) compared to the same period last year.
Given BYD’s aggressive push for smart tech, the new base Yuan Up could hint that a change in the Chinese automaker’s playbook is in the works. In overseas markets, the Yuan Up is sold as the Atto 2.
Last week, BYD launched its “high-energy super SUV,” the Sealion 06 EV, priced from 139,800 yuan ($21,000).
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