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Comings & Goings – London Wallet

Mark Helprin by Mark Helprin
October 31, 2025
in Real Estate
Comings & Goings – London Wallet
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United Kingdom Sotheby’s International Realty hires new senior lettings director 

George Vernon

United Kingdom Sotheby’s International Realty has appointed George Vernon as consultant senior lettings director.

Vernon draws on 14 years’ experience in prime sales and lettings across Mayfair, Notting Hill and Holland Park. He has held senior roles at Strutt & Parker, Carter Jonas and JLL, where he helped establish their Mayfair office.

Building on this success, he went on to co-found OB Private – a boutique estate agency and lifestyle advisory.

Vernon commented: “Its [United Kingdom Sotheby’s International Realty’s] client-focused philosophy and commitment to excellence truly resonate with me, and I look forward to contributing to its continued success.”

Alex Isidro, MD at United Kingdom Sotheby’s International Realty, added: “As we move into Q4 with record achievements behind us, we’re ready to deliver even greater results, and I’m confident George will play a key role in making this happen.”

 

Savills appoints William Davies as co-head of PBSA valuations

William Davies

Savills has announced the appointment of William Davies as co-head of Purpose Built Student Accommodation (PBSA) valuations, based at the firm’s Margaret Street headquarters. He will focus on student accommodation valuations within Savills Operational Capital Markets (OCM) division.

Davies joins Savills from Allsop LLP, where he spent over 15 years specialising in valuations across the residential and student housing sectors. He brings extensive experience in valuing PBSA and student HMO portfolios across the UK with a particular focus on Greater London and the South of England, covering both development and operational assets. Earlier in his career, he worked as a Surveyor at Cluttons LLP.

In his new role, Davies will co-lead the PBSA Valuation team, building on the existing foundations established by Rachel Coates, the existing co-head of the team. He will also work closely with Savills PBSA Capital Markets team, led by Lizzie Beagley, to further strengthen the firm’s position in the sector.

Davies said: “With significant demand for insightful and strategic valuation advice, I’m looking forward to contributing to the team’s continued success and delivering outstanding support to our clients across both development and operational assets.”

Tim Stoyle, head of operational real estate valuations at Savills, added: “According to our latest OpRE Investor Survey, PBSA has overtaken multifamily housing as the top investment priority in the Living sectors across the UK and Europe. 62% of our respondents indicated they are actively seeking to deploy capital into the sector. William’s expertise will be instrumental as we continue to deliver best-in-class advice and support to our clients in this space.”

 

ASAP announces key promotions and new hires 

L-R: Jamie Taylor, Ella Murgatroyd, Darcie Brown, Lucie Appleton

ASAP, the sales progression specialist, has announced a series of key appointments and promotions as part of the company’s ongoing growth strategy.

Lucie Appleton has been promoted to sales progression team manager, whilst Darcie Brown and Ashleigh McDonnell have been promoted to senior sales progressor roles.

Ella Murgatroyd joins the business as a second operations manager, working alongside Fausto Swinnerton-Gismondi to support the senior leadership team and drive operational excellence.

Murgatroyd joins the business with over ten years’ experience in operations and customer service. She began her career in estate agency, working across sales and lettings for six years before transitioning into operational management roles. 

“I was drawn to Complete ASAP because of its strong reputation and values,” she said. “I’m excited to bring my operational experience and energy to the team, to help drive efficiencies, and support the company’s continued success.”

Jamie Taylor, operations director at ASAP, added: “Our evolving team supports the next phase of expansion, helping us to manage increased volumes and strengthen client relationships, onboard new clients, efficiently respond to market demands and maintain service excellence.”

 

Comings & Goings

 





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