A new estate agency has launched in London by Grant J Bates, previously of Hamptons.
Grant J Bates Property will primarily focus on the upper end of the property market in prime central London.
Bates, who spent 13 years at Hamptons operating across various senior roles, brings over 20 years of experience working in estate agency in London and overseas.
He said: “We’re a brand that understands the power of storytelling and digital influence in a new era of property. Our clients want more than transactions – they want to deal with people who get it, with experience, discretion, and results to back it up.”
Grant J Bates Property says he has set himself apart in a competitive market by offering a fresh and dynamic approach to luxury estate agency.
“I can see which way this industry is going, we’re ahead of the curve, personality over formality with a tenacious work ethic sets us apart,” he explained.
Bates also claims that he was one of the first agents to adopt social media for selling homes.
“I knew how to harness its power to get my listings in front of the right people. I’ve sold millions of pounds’ worth of property via these platforms—clients often approach me after having a video shared with them,” said Bates. “Personal branding is about having your name mentioned in rooms you haven’t entered yet, this notoriety is invaluable for me, but also for my clients”
