Venturian Funding & Investment Group has backed a newly-established online estate agency.
Home & Manor will focus on sales, letting and property management across residential and commercial property in West Yorkshire.
The Huddersfield-based business will initially focus on Yorkshire, with plans for wider expansion.
The firm’s co-founder Kelly Day said: “Our intention is to grow rapidly within our initial Kirklees focus areas and progressively expand to other areas. Our agency will be enabled by technology and data in a far more sophisticated way to the current estate agency market standard approach.
“We see this as giving us the tools to best serve our customers and to also map the areas where we can expand our business at speed.”
Venturian’s funding is supporting investment technology and data analytics, as well as the employment of an initial five members of staff.
Venturian said that, given the scale of the portfolio to date, and the intention to grow further in domestic, commercial, property management and maintenance and rental arenas, the need for a technology-led property business within the group presented an obvious opportunity.
Greg Allsopp, investment director at Venturian, said: “Home & Manor’s ambitions to become technology led regional force in the property and property management marketplace is extremely exciting in an interesting marketplace.
“We have been looking for an agency business for a while. Kelly brought us a compelling product combining the principles Kelly has set with our desire to have the business focussed on using technology and analytics at its core. We see this as providing some clear points of difference for the business for its customers, but also the platform for the quick growth of the business.”
Co-founder Kelly Day added: “This has taken shape rapidly with Venturian quickly seeing the potential. I’m delighted to be working with them not only to consolidate our position in Kirklees, but to expedite our plans for regional and national expansion in our fields of expertise.”
