Kia’s first electric sedan is already being called “a box office hit.” In just its second month on the market, the Kia EV4 was the best-selling domestic electric sedan in Korea.
Kia EV4 is Korea’s best-selling domestic electric sedan
After launching sales in Korea in April, Kia sold just 831 EV4 models in its first month. Local reports attributed the “limited deliveries” in April to delivery delays and issues with subsidies.
Kia expected sales to rebound quickly after government subsidies resumed, and it appears that the issues are being resolved.
In May, Kia EV4 sales reached 1,373 in Korea, making it the best-selling domestic electric sedan. Hyundai’s IONIQ 6 also saw higher demand, with sales up 100% from last May to 754 units.
With the IONIQ 6 refresh set to launch later this year, Hyundai is offering up to over $6,500 (9 million won) in discounts on the current model. Hyundai and Kia are dealing with an influx of new electric sedans with aggressive discounts from EV makers like BYD.
One industry insider called the Kia EV4 a “box office hit,” but it still has some time to earn that title. With a starting price of about $30,000 (41.92 million won), the EV4 is one of the most affordable models in its class.
It’s even cheaper than BYD’s Seal electric sedan, which launched in Korea in April, starting at 47.5 million won ($35,000).
The EV4 is available with two battery sizes: 58.3 kWh and 81.4 kWh, offering driving ranges of 382 km (237 miles) and 533 km (331 miles) in Korea, respectively.
Kia’s electric sedan can recharge from 10% to 80% in just under 30 minutes. The extended-range battery takes about 31 minutes to recharge.
Inside, you’ll find a similar setup to the brand’s other new EV models. The setup includes Kia’s new ccNC infotainment with nearly 30″ of combined display, including dual 12.3″ navigation and driver display screens, plus a 5″ climate control screen.
| Kia EV4 Trim | Starting Price |
| Kia EV4 Standard Air | 41.92 million won ($28,900) |
| Kia EV4 Standard Earth | 46.69 million won ($32,000) |
| Kia EV4 Standard GT-Line | 47.83 million won ($32,900) |
| Kia EV4 Long Range Air | 46.29 million won ($31,800) |
| Kia EV4 Long Range Earth | 51.04 million won ($35,000) |
| Kia EV4 Long Range GT-Line | 51.04 million won ($35,900) |
The real test will come later this year when Kia launches the EV4 in Europe, followed by the US in 2026. In the US, it will be available with the same 58.3 kWh and 81.4 kWh battery packs, offering ranges of up to 235 miles and 330 miles, respectively. On the WLTP scale, it’s rated with a range of up to 391 miles.
The EV4 will also feature a built-in NACS port in the US, enabling access to Tesla’s extensive Supercharger network.
Kia revealed plans to sell 165,000 EV4s a year globally, including 80,000 in Europe, 50,000 in the US, and 25,000 in Korea.
We will learn official prices closer to its launch, but the EV4 is expected to start at around $35,000 to $40,000 when it arrives in the US.
Source: Newsis, Kia
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