Xiaomi’s first electric vehicle, the SU7, took the market by storm, securing nearly 250,000 orders in just nine months. Today, the company launched a new flagship variant with over 1,500 hp, starting at under $75,000. Meet the Xiaomi SU7 Ultra.
Xiaomi launches new flagship SU7 Ultra EV variant
In less than a year, Xiaomi’s first EV has become one of the hottest sellers in China. The SU7 hit the market last March and in just nine months, the electric sedan secured nearly 250,000 locked-in orders.
During its product launch event on Thursday, Xiaomi’s CEO, Lei Jun, announced the company had delivered over 135,000 SU7s by the end of 2024.
The sleek electric sedan starts at 215,900 yuan, or just under $30,000. At the event, Xiaomi launched its new flagship “Ultra” SU7 variant.
Hitting the market at just 529,900 yuan ($73,000) on Thursday, the SU7 Ultra is actually much cheaper than expected.
Powered by three electric motors, packing up to 1,526 horsepower, the high-performance EV can sprint from 0 to 100 km/h (0 to 62 mph) in just 1.98 seconds. After it went on pre-sale last October for 814,900 yuan ($112,000), the Ultra model went viral, securing 3,680 pre-orders in just 10 minutes.
That same month, an SU7 prototype claimed the title as the fastest four-door sedan at the famous Nurburgring race track in Germany.
At 5,115 mm long, 1,970 mm wide, and 1,465 mm tall, Xiaomi’s SU7 is about the size of the Porsche Taycan Turbo GT.
The flagship variant features CATL’s Qilin 2.0 battery pack, which has a 93.7 kWh capacity and can provide a CLTC cruising range of up to 385 miles (620 km).
Lei announced on Weibo that the Xiaomi SU7 Ultra has already received over 6,900 orders. The company will begin deliveries in April and aim to deliver 10,000 models.
In 2025, Xiaomi expects to deliver around 300,000 vehicles. This would be a massive accomplishment, given that it started selling cars less than a year ago.
The SU7 wasn’t the only product to get a new “Ultra” edition. Xiaomi, one of China’s largest smartphone makers, launched the new Xiaomi 15 Ultra, starting at 6,499 yuan ($893).
Lei said buyers that place a deposit before March 31 will receive benefits worth up to 90,000 yuan ($12,400), including 15 pieces of carbon fiber (including the rear wing) and their choice of interior design. The offer includes Xiaomi’s full-scenario end-to-end intelligent driving system, free delivery, and more.
Electrek’s Take
For those that don’t remember, the Xiaomi SU7 Ultra was the Chinese EV Ford’s CEO Jim Farley drove after shipping one from Shanghai to Chicago last year.
Farley called the electric car “fantastic” on the Fully Charged Podcast, and even said he “doesn’t want to give it up.”
According to Ford’s CEO, Xiaomi is an “industry juggernaut” and a brand “that’s much stronger than car companies.”One thing is for sure, Xiaomi will be a brand to keep an eye on as China’s electric car market expands into overseas territory.
Source: CarNewsChina, Xiaomi
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