In the fast-paced world of luxury hospitality, Samantha Buisson stands out not just for her skills but for her genuine passion. As the Global Head of Customer Experience of MOMA Group, she has been instrumental in creating memorable experiences that resonate with guests, ensuring that each interaction is nothing short of exceptional.
Founded in 1997 by Benjamin Patou, MOMA Group has established itself as a global leader in hospitality, encompassing restaurants, entertainment, and event venues. With a portfolio of over 30 venues primarily located in Paris, MOMA Group has expanded its dynamic presence to destinations such as Saint-Tropez, Marseille, London, Athens, Doha, and Saint-Barth. This growth is a testament to its commitment to excellence and innovative hospitality.
Samantha’s journey into the industry began on a rooftop in London, where she managed events for up to 600 guests daily. “That experience taught me a lot about the importance of hospitality and how much it defines the success of an establishment,” she reflects. After relocating to Paris—a city known for its competitive luxury market—she quickly assumed a leadership role, guiding her team through the intricacies of their reservation system and emphasizing the crucial role each member plays in client retention.
What truly sets Samantha apart is her innate talent for creating unforgettable experiences. Working with Europe’s elite is both challenging and dynamic, demanding a commitment to continuous learning. Recently, she integrated SEVENROOMS, a cutting-edge reservation system that allows for personalized touches based on guest data. This innovation has resonated with regular clients, streamlining their experiences and enhancing overall satisfaction.
MOMA Group first made waves in the restaurant sector in 2014 with the acquisition of Victoria Paris, marking the beginning of its journey into the culinary scene. Over the past decade, the group has developed more than 20 restaurants, each boasting a distinctive identity. Samantha plays a vital role in this evolution, collaborating with top chefs, architects, and art directors to curate unique dining experiences that reflect the brand’s core values of conviviality, simplicity, and excellence.
Luxury clients have exceptionally high standards, and Samantha was tasked to maintain MOMA Group’s esteemed reputation. Leading her team with empathy and clarity, she believes that open communication is essential for fostering a positive work environment. “I want everyone to feel comfortable sharing their thoughts,” she emphasizes. This approach not only builds trust but also creates a collaborative atmosphere where her team feels empowered to excel.
When it comes to events, Samantha’s meticulous nature shines through. She plans floor arrangements a week in advance and is always on-site to ensure that everything runs smoothly. “It’s about making sure every detail is perfect and that my team is prepared,” she states. Her commitment to VIP clients is particularly noteworthy; she remembers names and preferences, offers tailored itineraries, and guarantees seamless service. “I want each VIP to feel valued and appreciated,” she insists, and the positive feedback she receives from clients speaks volumes about her dedication.
Samantha’s hard work hasn’t gone unnoticed. Clients frequently comment on her passion and commitment, which she finds deeply rewarding. “Hearing that makes me love my job even more,” she shares, highlighting the personal connections she forges with each guest.
In a high-stakes environment where every detail matters, Samantha leads the charge to ensure exceptional moments are experienced at every event. Her ability to navigate challenges and handle criticism with grace has made her a pillar of MOMA Group, helping to elevate its reputation to new heights.
MOMA Group has not only pioneered the festive restaurant concept in the Parisian market but also cultivated a sophisticated ecosystem that leverages the talents of various artists, musicians, and DJs, making each dining experience truly unique. With Samantha at the helm, MOMA Group continues to redefine excellence in luxury hospitality, offering a blend of immersive, epicurean dining options and lively entertainment. Whether it’s a vibrant urban restaurant or a sun-soaked beach club, MOMA Group remains committed to delivering unforgettable experiences—one event at a time.
