According to a Savanta poll the Prime Minister is being called a “liar” by voters after the company asked the public to describe Sir Keir Starmer in one word.
The polling company surveyed 2,000 people ahead of his keynote speech at the Labour conference in Liverpool.
The most common word was the Prime Minister is a “liar,” “useless,” “untrustworthy,” “useless,” “incompetent,” “boring,” “weak,” including, “strong,” “intelligent” and “good.”
Compared to the same polling conducted by Savanta in 2023 the word “boring” was widely used to describe the Prime Minister.
Prime Minister’s net favourability has dropped by 28 points among 2024 Labour voters since his landslide election victory in July, according to new research from Savanta conducted this week.
Ahead of Starmer’s speech at Labour Party Conference, Savanta’s findings suggest “a nosedive in support“ for the Labour leader since the election, from +71 net favourability among Labour voters from 5-7 July, to +43 now (20-22 September).
During the same period, there has been an eight-point decrease in the proportion of the public who say they ‘like both Starmer and the Labour Party’, from 37% to 29%.
We asked 2,000 people to give us one word to describe Keir Starmer. #Lab24 pic.twitter.com/q6VNqxaN5j
— Savanta UK (@Savanta_UK) September 24, 2024
Chris Hopkins, political research director at Savanta, said: “Our findings really do show the challenge that Keir Starmer faces as he stands up to make his first conference speech as Prime Minister.
“While he is still relatively popular among his own voters, he has absolutely seen a nosedive in support since the election, which was less than three months ago.
“The cumulative impacts of the summer unrest, the unpopular winter fuel allowance decision and ongoing questions around donations and hospitality appear to have considerably hurt Starmer and his government’s popularity, when they should still be riding high post-election.”
