Pass the Syrup is back with another bold, unfiltered conversation and this time, it is about the reality of being a woman in estate agency today.
Host Ben Madden sits down with Liana Loporto-Brown (Loporto Brown Residential), Verona Frankish (CEO, YOPA), and Kirsty Franks (Frank Marketing) to discuss The Women in Estate Agency movement – why it was founded and how it’s changing the industry.
This episode of Pass the Syrup also looks at:
+ The confidence gap—why so many female agents hesitate to push for promotions.
+ Industry bias & barriers—the real experiences of women still being questioned in their roles.
+ How men in estate agency can support equality—without making it an ‘us vs. them’ debate.
+ The Women in Estate Agency Conference (6th March)—why it’s the must-attend event for agents this year.
Ben Madden on Why This Conversation is Essential: “Estate agency is 50% women, yet senior leadership is still mostly male. That’s a problem. This episode isn’t about complaining—it’s about understanding what needs to change and how we get there.”
Hard-Hitting Industry Insights from the Guests:
Liana Loporto-Brown on Why Women in Estate Agency Was Created: “We started this because there wasn’t a space for women to share, learn, and ask questions without judgment. That needed to change.”
Verona Frankish on the Confidence Gap Holding Women Back: “We see it every day—women hesitate to apply for promotions. Meanwhile, men just go for it. Confidence isn’t given; it’s built.”
Kirsty Franks on the Role of Men in the Conversation: “This isn’t an ‘us vs. them’ thing. The best businesses understand that diversity at the top makes the entire company stronger. This is about making estate agency better for everyone.”
This episode also highlights standout estate agents who are making waves in the industry:
Gillian Fleming – YOPA (Dundee & Angus)
Holly Price – eXp (York)
Alistair Trivett – Heywoods (Newcastle-Under-Lyme)
Vicki Bibiris – Location Location
An Dekkers – Base Property Specialists
Why this episode matters?
Madden explains: ” With no PR spin, no sugarcoating, and no ‘corporate-approved’ messaging, Pass the Syrup continues to be the must-listen podcast for estate agents who want real conversations about the industry.
“Whether you’re a high-street agent, an independent, or part of a self-employed network, this episode delivers hard truths, fresh insights, and real industry talk – with a side of humour, of course.
