Born as Café Nikki in 1997 and founded by Jack Penrod in Miami, Florida, the brand is named in memory of Penrod’s late daughter, Nicole Penrod. Its mantra has stayed true since day one: ‘A celebration of life.’ Not long after the inception of Café Nikki, Penrod decided to introduce Miami to the French-style beach club concept, opening Nikki Beach Miami in 1998. Since then, the concept has expanded worldwide, with destinations across the Cote D’Azur, Italy, Ibiza, the Caribbean, Dubai, Marbella and many more.
