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London is home to the most competitive market for estate agents, while outside of London Buckinghamshire and Brighton rank top, GetAgent research has found.
The comparison site’s internal data tracks the number of agent branches operating within any given postcode across the UK property market and the latest findings shows that, on average, there are as many as 66 branches in every postcode.
According to the data, the capital accounts for the top 45 areas when it comes to the most estate agent branches registered within a single postcode.
The competition among London estate agents is at its fiercest in Canary Wharf’s E14 postcode, where there are no less than 481 estate agent branches fighting it out to sell homes. The prime London postcodes of SW1 (Westminster) and W2 (Bayswater) are home to the next highest intensity of estate agents branches, with 470 and 464 registered within each postcode respectively.
Battersea’s SW11 postcode also makes the top five with 427 branches, with the E1 postcode in Tower Hamlets home to 407 estate agent branches.
Outside the capital, the SL1 postcode of Slough in Buckinghamshire sits top when it comes to estate agent competition, with 224 branches registered in the area. Brighton’s BN2 follows with 217 registered branches, with Ascot and Maidenhead’s SL6 (203), Oadby’s LE2 in Leicester (199) and BN1 in Brighton (199) completing the top five.
Mal McCallion, COO of GetAgent, commented: “The bricks and mortar estate agent branch is alive and well, despite many and frequent false prophecies that the rise of the online agent would bring about its extinction. In fact, we’ve seen quite the opposite and competition is even more fierce across many of the nation’s postcodes.
“Online portals and an almost universal propensity to house hunt on the internet have not killed the traditional estate agent, as many predicted. In fact, this technological innovation has actually allowed quality estate agents to cast their nets even further afield, listing homes in surrounding areas where their brand and local expertise still resonates.”
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