Xiaomi to launch its new YU7 this week as a potential game-changing SUV

About one year after first catching wind that EV newcomer Xiaomi Automobile was working on an SUV we’d come to know as the YU7, the company is finally set to launch the new model in China. This will be a direct competitor to the Tesla Model Y and has the potential to reimagine the all-electric SUV market in China.

It’s pretty wild to think about the massive success (and growth) Xiaomi Automobile has had in four years since the Chinese smartphone developer announced it would also start building BEVs. Much of that early clout in the market has come from its flagship model, the SU7 sedan, which hit the market in 2024 and saw 200,000 customer deliveries in a lightning-fast 119 days.

Shortly after launching the SU7, Xiaomi shared that it was already developing a second model—an all-electric SUV to compete against the Tesla Model Y in China. By June 2024, we had our first spy images of the SUV, followed by news in December that it was called the Xiaomi YU7.

Other than some images (one of which you can peep below), Xiaomi’s details of the YU7 have remained light. Following the December 2024 naming announcement, some of the core details of the SUV became available via a regulatory filing in China.

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That filing said the Xiaomi YU7 measures 4,999 mm in length, 1,996 mm in width, and 1,600 mm in height and has a wheelbase of 3,000 mm. The SUV weighs 2,405 kg (5,302 lbs) and can reach a top speed of 253 km/h (157 mph). The lone model in the filing featured front and rear motors with a peak power of 220 kW and 288 kW, respectively. A Lithium-ion ternary battery from CATL will power those motors, but its capacity was unknown at the time.

At that time, Xiaomi also said the YU7 would launch in June or July of 2025. According to a recent Weibo post from the young automaker, the new SUV will officially be unveiled this week.

Xiaomi YU7 will be unveiled in China on May 22

Per the post, Xiaomi intends to officially unveil its new YU7 SUV during a product launch event in Beijing on May 22. The event will mark a “new beginning for Xiaomi’s 15th anniversary.” In addition to the YU7 debut, Xiaomi will launch its first mobile system on a chip (SoC) called the “Xring O1,” the 15S Pro smartphone, and the 7 Ultra Tablet.

We hope to learn more about the Xiaomi YU7 during this event and see if the tech company can confirm some of its 2024 regulatory filing specs. Launching the YU7 earlier than initially targeted fits Xiaomi’s mode of operation, but it could also be a strategic move from an optics perspective.

The debut of an exciting new vehicle could offer a new and positive topic of conversation surrounding the Xiaomi Auto brand, as it has faced a significant amount of public backlash in China following a SU7 crash that killed three people in late March.

As a result, SU7 sales have slightly decreased, but the young automaker continues to deliver over 20,000 BEVs to new customers month after month. The YU7 should only bolster those numbers when deliveries begin. We’d imagine that will be soon following the May 22 unveiling, scheduled for 7 PM Beijing time. Stay tuned.