Zoopla reports sharp rise in property valuation leads to agents – London Wallet

Zoopla has announced that it delivered 42% more valuation leads to agent partners in February compared with the same month last year, continuing the increase recorded in January.

The property portal says the growth coincides with an increase in users of Zoopla’s homeowner tools, with subscriber numbers having risen by 500,000 over the past three months, bringing the total to more than 5.6 million people using the platform to track their home’s value, monitor local market conditions and consider a potential move.

Zoopla says valuation leads have increased across all regions of Great Britain over the past year.

The largest increases were recorded in the South East and East of England, where valuation leads rose by more than 66% year-on-year.

In the North East, North West and Scotland, Zoopla reported up to 56% more seller leads compared with a year earlier.

Rich Hayes, chief operating officer at Zoopla, said: “Zoopla’s strong start to 2026 shows the value of building for homeowner intent. More homeowners are using Zoopla to understand their home, track value and plan their next move, and that is translating into materially more high quality valuation leads for our agent partners.

“Our focus is on driving valuable outcomes for our agents which is winning instructions and improving return on investment. We will continue investing in the audience, tools and insight that help our partners win in the living room.”